McDonald’s USA Perks up Hampton Roads with Free Coffee
Second national McCafé free coffee event kicks off on Sept. 16 and culminates on National Coffee Day, Sept. 29
Hampton Roads, VA – Sept. 8, 2014 – McDonald’s today announced a second national Free Coffee Event, an opportunity for even more coffee lovers to enjoy a freshly brewed, rich and smooth tasting McCafé coffee.
From Sept. 16 to 29, guests can get a free small McCafé coffee during breakfast hours at participating McDonald’s restaurants across the country. This event builds on McDonald’s first-ever Free Coffee Event launched in March, where the company gave away millions of cups of free coffee during the two-week period.
“Here in Hampton Roads we saw positive, favorable responses from consumers during our first Free Coffee event earlier this year,” said Michael Custer president of the Tidewater McDonald’s Association, Inc. “For our second nationwide Free Coffee Event, we hope to encourage new guests to see what we have for breakfast. We also want to help our longtime breakfast lovers pair their favorite morning meal with a free, great-tasting cup of their favorite McCafé Coffee.”
To celebrate two additional weeks of free coffee, McDonald’s is calling on people across the nation to “sip and tell” their embarrassing pre-coffee moments on social media with @McCafe using the hashtag #SipandTell. Select social media fans with morning mishap stories like missing the last train to work on Monday or leaving the house with mismatched shoes will be surprised by @McCafe with custom gifts and experiences to help start their morning off right.
Hampton Roads consumers also have additional opportunities to win with local giveaways and prizes from their local McDonald’s of Hampton Roads @McD_HRVA during the two-week Free Coffee event period.
McDonald’s first launched its McCafé line in the U.S. in 2009. The collection included McCafé signature blend coffee and quickly expanded to include iced coffees, espresso-based drinks, such as lattes and mochas, blended-ice beverages including smoothies and frappes as well as limited-time seasonal offerings. This holiday season, customers can again enjoy the White Chocolate Mocha, in addition to the new White Chocolate Latte and Hot Chocolate, for a limited-time.
McCafé fans in Hampton Roads, and nationwide, will soon be able to enjoy their coffee whenever they want, including at home. McDonald’s recently announced a collaboration with Kraft Foods Group, Inc. to offer a variety of McCafé ground, whole bean and single cup coffees in grocery stores and other retailers nationwide starting in early 2015.